Premium Protein Powder
BY STEVE BORN
Walk into the protein powder section of a health food store, and you will find a dizzying array of products. Many feature gargantuan-size bodybuilders on the label, along with some pretty outrageous claims (“pile on slabs of muscle!”). No wonder athletes are confused. Too many choices and dubious claims!
Let’s set the record straight. If you’re looking for the highest quality and most efficacious protein—the one with superior benefits compared to all other protein sources—you want whey protein isolate. Specifically, you want Hammer Whey Protein.
While other protein sources certainly provide benefits, whey protein isolate is the clear leader. Here are a few reasons why:
Top-ranked protein source. No matter which standard is used to determine protein quality and bioavailability—Biological Value (BV), Protein Efficiency Ratio (PER), Protein Digestibility Corrected Amino Acid Score (PDCAAS)—whey protein isolate comes out on top
Unsurpassed muscle tissue repair. Of the nearly two dozen different amino acids required by humans, nine are classified as essential because they cannot be synthesized by the body. They must be derived from external food sources. Among these nine essential amino acids are the branched-chain amino acids (BCAAs) leucine, isoleucine, and valine. They are the primary amino acids that the body requires for a number of important applications, including muscle tissue repair post-workout. No other protein source contains a higher concentration of these than whey protein isolate.
Superior antioxidant support. Whey protein isolate contains high amounts of the amino acids needed for the production of glutathione, arguably the most important antioxidant there is. At least one study has shown that whey protein isolate elevates glutathione levels more than any other protein source.
Immune system supporter extraordinaire. Whey protein isolate also contains numerous subfractions, including beta lactalbumins, alpha lactalbumins, lactoferrin, and immunoglobulins, all of which possess immune system-boosting properties.
Heart healthy. Whey protein isolate contains bioactive peptides called lactokinins, which have been shown to help lower blood pressure in people with elevated blood pressure.
Protection against age-related muscle loss. It is believed that nearly one-third of people aged 60 and older have sarcopenia, which is the loss of muscle tissue due to aging. Whey protein isolate—because of its high biological value (greater absorption, utilization, and retention) and rich BCAA content—is the ideal protein source for protecting against muscle tissue loss and helping to rebuild muscle tissue. Of course, it’s important to participate in regular exercise as well.
But wait! There's more!
Each scoop of Hammer Nutrition's 100% whey protein isolate product, Hammer Whey Protein, also contains a whopping 6,000 mg of glutamine. Glutamine is an amino acid that has numerous benefits attached to it, including its ability to dynamically support gastrointestinal health and dramatically enhance immune system function.
Taking nothing away from other protein sources—soy, pea, pumpkin, and others—there isn’t a better protein source than the glutamine-enriched whey protein isolate found in Hammer Whey Protein. In fact, even though it is a protein powder, considering all the benefits it supplies, we think Hammer Whey Protein should be regarded as a “superfood.”
Pure, clean, highly effective—those are the hallmarks of Hammer Whey Protein. Make it a part of your daily diet and reap some seriously significant benefits!